The power of the retail investor

Client centricity is at the top of the industry's list of priorities. From new players to incumbents, online brokers to large scale wealth managers, preparing to serve a new generation of customers with an evolving set of demands has become paramount. With the one-size-fits-all model a firm fixture of the past, traditional strategies for client advice are threatening to become outdated and remaining competitive among shifting expectations relies on a quick response. The biggest intergenerational wealth transfer in history is on the horizon, bringing with it a wave of digital natives looking for the perfect blend of traditional and digital client advice. However, today’s retail investor is also seeking the ability to influence how and where their investments are allocated, investing for good and making an impact in causes unique to each individual. Wealth managers must align their investment objectives to include client preferences towards ESG principles and meet the expectation of a new investor.